Stop Buying AI on "Hours Saved"
Learn the CFO framework for AI ROI
So your next AI investment increases throughput (real dollars), not busywork.
Register for our Online Webinar on
Thursday, June 11, 12:30 PM – 1:30 PM
Prefer 1:1? Book a CFO Discovery Call
Presented by Michael Callahan, CPA — Intentional Accounting
You’ll leave with:
- A CFO-grade ROI framework: Throughput (T), Investment (I), Operating Expense (OE)
- How to identify your true constraint (bottleneck)—the only place AI ROI reliably shows up
- A 5-question AI ROI scorecard you can use to evaluate any tool in 10 minutes
- A 30-day pilot plan to get real numbers (not guesses)
Why this matters
Most AI ROI calculators are built on the wrong math. They assume “time saved” automatically turns into profit. In reality, AI often shifts work into validation, exceptions, rework, customer escalations, and compliance—and if it doesn’t reduce the system constraint, throughput doesn’t move.
This session shows you how CFOs evaluate AI like an investment: measurable throughput gains, priced-in risk, and a plan to convert capacity into revenue.
This is for you if you are:
- A business owner or operator evaluating AI tools and automation
- A leadership team trying to increase capacity without breaking service or trust
Not ideal if: you’re looking for tool demos or “prompt hacks.” This is about decision-making and ROI math.
Agenda (60 minutes):
1) Why most AI ROI is being measured wrong
2) Throughput accounting in plain English (T, I, OE)
3) The constraint rule: why bottlenecks decide ROI
4) Where AI backfires: hidden costs and failure modes
5) The AI ROI Scorecard (5 questions)
6) How to run a 30-day pilot that produces real results
7) Live Q&A
Michael Callahan, CPA
Founder, Intentional Accounting
Michael and his team help business owners scale with proactive accounting, tax strategy, and CFO-level decision support—combining strong processes with modern tools.
Ready to evaluate AI like a CFO?
Presented by Michael Callahan, CPA — Intentional Accounting
Frequently Asked Questions
No. You’ll get a practical framework and scorecard you can use immediately. If you want help applying it, we offer a CFO Discovery Call.
We’ll cover where AI usually works best by constraint type. Tool choice depends on your bottleneck and risk profile.
No—this is CFO-grade thinking explained in plain English.